Digital marketing expert in kochi
Hello, i m sreya m. you trusted digital marketing expert in kochi, kerala. “My native place malappuram”. I completed bachelor’s degree in History from Sacred Heart College chalakudy. after completing my degree, the course I selected is ‘Digital Marketing’. at kochi. Finally, I started a new journey to study digital marketing.
search Engine Optimization, social media marketing, web development, content marketing, and Search engine marketing services are what I learned from here .skills day in my career. I also run a small business where I create handmade crochet and hand embroidery products. Whether I am designing unique fashion pieces or helping brands boost their online presence, I have a creative, yet strategic approach to everything I do especially as a digital marketing expert in Kochi.
Being a digital marketing expert in kochi , I m proud that I can move along with the changes happening around me. I keep myself abreast of the latest happenings with trend and technologies so that whatever strategies I offer will be relevant and effective. If you ‘re looking to enhance your online presence and drive growth, let’s connect! together, we can create a digital marketing strategy that work for your business. reach out today to learn more about how I can help you succeed as a digital marketing expert in kochi.
In my native place, no one knows about digital marketing. now I am doing freelance digital marketing and learn about digital marketing. I always want to finish my job perfectly every time I get positive responses about my work. I never feel stressed on the job; every time I’ m happy doing my job. Now I feel digital marketing is one of the best courses to study about business strategy.
social media marketing is the of social media platform like instagram, facebook, youtube, linkedln, and to promote a brand ,product ,or service and connect with an audience.
Search Engine Optimization means improving your website so it can rank higher in search engine results Google, Bing, Yahoo. The goal of SEO is to increase website visibility, bring in more visitors, and eventually convert them into customers.
Content Marketing is a digital marketing strategy focused on creating and valuable, relevant, and consistent content to attract and engage a specific audience and eventually drive profitable coustomer actions.
Email marketing is a digital marketing strategy where businesses send targeted emails to a group of people to promote products, share updates, build relationships, or encourage specific actions like making a purchase or signing up for an event.
Google Ads is Google’s online advertising platform where businesses pay to show ads to people searching for specific keywords or browsing websites, YouTube, and apps in Google’s network.
WordPress development involves designing, building, and maintaining websites using the WordPress platform. It's a field that requires a mix of technical skills, creativity, and attention to detail.
Traditional marketing uses offline channels like TV, radio, print, and billboards to reach a broad audience, while digital marketing uses online platforms like social media, search engines, and email to reach specific, targeted demographics with more precise data-driven strategies.
Digital marketing is the practice of promoting products, services, or brands using online and digital channels. Instead of relying on traditional methods like print ads, billboards, or TV commercials, digital marketing leverages the internet and electronic devices to reach and engage customers.
Increasing business reach and brand visibility, enabling personalized and engaging customer experiences, and providing measurable, data-driven insights for campaign optimization and strategic decision-marketing
As a digital marketing expert in kochi, I’m always looking for ways to increase my website’s visibility and drive organic traffic. Google Discover offers a tremendous opportunity to present your content to a wider audience. But the question remains: How do you optimize for Google Discover and get your content featured? Let me take you through a journey that feels more like a roadmap, filled with strategies that not only help you understand the process but also motivate you to take your SEO efforts up a notch.
Imagine you’re standing in a crowd of people, each with their own unique interests, passions, and browsing habits. Suddenly, a platform like Google Discover swoops in, and it knows exactly what each person wants to read or watch without them searching for it. That’s the beauty of Google Discover — an intelligent, personalized feed that delivers content based on individual preferences, search history, and location data. The challenge here? Getting your content in front of these people when they haven’t even asked for it!
For a digital marketer like you, it’s not about luck or randomness; it’s about crafting content that Google finds worthy enough to include in this feed. So, let’s break down how you can take your content on this journey to stardom.
High-Quality, Engaging Content
To make your content Discover-worthy, it must be original, comprehensive, and answer the questions your audience didn’t even know they had. Google looks for content that provides real value, and by doing this, you increase the chance of readers staying on your page longer. And when people stay, Google notices. Not only does this reflect well on your content’s relevance, but it also shows that you have expertise worth showcasing.
But there’s more to it than that. Google follows a framework known as E-E-A-T, which stands for Experience, Expertise, Authoritativeness, and Trustworthiness. Imagine a traveler using a compass to navigate an unfamiliar land. That’s exactly what these principles do for Google — guide it to the most reliable content. Your mission? Ensure your content embodies these characteristics, so Google can confidently recommend it to users.
Now that your content is valuable, let’s talk about the magic ingredient — visual appeal. We live in an age where people skim rather than read, and this is where compelling visuals become your best ally.magine Google Discover as a busy marketplace, with your content acting as the product on display. If your product doesn’t catch the eye, it won’t be picked up.
Use High-Quality, Striking Images
In the digital realm, first impressions matter. Using images that are at least 1,200 pixels wide is crucial because these larger images perform better on the Discover feed. Like a book cover that draws you to pick up a novel, your images are the visual bait that encourages users to click.
And don’t stop at just images — integrate videos. Storytelling through videos is a powerful tool, as video content tends to boost engagement. Imagine a story unfolding before your audience’s eyes, keeping them glued to the screen. Whether it’s a short clip or an in-depth explainer video, your audience will appreciate it, and so will Google.
We’ve all heard the saying, “Variety is the spice of life.” This couldn’t be more true when it comes to content creation for Google Discover. The perfect balance between evergreen content and trending topics is key to staying relevant.
Evergreen content is like that evergreen tree in your backyard — it stays lush and relevant all year round. However, trending content is the seasonality you need to capture attention during key moments. For instance, if you’re writing about digital marketing, an evergreen piece might focus on SEO fundamentals, while a trending article could explore the latest updates to Google’s algorithms. The balance ensures that while your evergreen pieces drive consistent traffic, your trending content captures fresh eyes.
Here’s a plot twist: storytelling can boost SEO. While you may think SEO is all about keywords and technical optimization, the emotional pull of a good story plays a big role in user engagement. And engaged users lead to better SEO results.
Follow SEO Best Practices
But of course, technical SEO is still crucial. Ensure you’re ticking all the boxes — keyword-rich titles, alt text for images, and internal linking. The faster your site loads, the happier your users will be, and Google will reward you for this by improving your Discover rankings.
Also, consider adding structured data or schema markup. This helps Google better understand the context of your content, making it easier for your material to be surfaced in Google Discover. Think of it as giving Google a detailed map of your content.
In the end, it’s your audience who holds the key to success. So, how do you engage them in a way that encourages them to share and interact with your content?
Incorporate Interactive Elements
Polls, quizzes, and comment sections can turn a passive reader into an active participant. People love giving their opinion, so why not ask for it? When users interact with your content, they are more likely to share it, which increases your reach and visibility on Google Discover.
Respond to Feedback
Think of this as a never-ending conversation. Google notices when your content keeps evolving based on user feedback. Adapt, refine, and respond. That way, your content remains relevant, not just for today but for tomorrow as well.
Optimization for Google Discover is a journey, not a destination. It involves creating content that remains timeless while also being relevant to current trends. Your journey as a digital marketer involves a commitment to providing real value, visual appeal, SEO mastery, and genuine engagement with your audience.
The reward? Increased visibility, more organic traffic, and the satisfaction of seeing your hard work pay off as your content starts appearing in Google Discover feeds. And remember, much like any great story, the key is perseverance. Keep optimizing, keep creating, and soon enough, you’ll see your content standing tall in the Discover realm.
